This piece nails the way entertainment media has shifted, but it’s interesting how it frames the evolution as something entirely new when, in reality, it’s more of a remix. The parasocial era isn’t just redefining celebrity PR—it’s decentralizing media power itself, making personality-driven content the real currency. The best of these formats work because they’re audience-first, not industry-first. But the question is, does this shift mean traditional journalism and critique get left behind, or can they adapt and coexist with this new wave?
Love this! I could a co-exist scenario is definitely what’s taking shape, and more choice in how we can connect with this type of media is a great thing. But that point about who the media power brokers are, that’s the shift - in a space where the arbiters of discourse are as significant as the discourse itself
Chicken. The nexus point of new entertainment media.
This was phenomenal! Super sharp analysis and beautifully written.
Thank you so much Florencia! Really looking forward to diving into Cultural Patterns 💕
love love loved this analysis!!
Thank you Kate!!
This piece nails the way entertainment media has shifted, but it’s interesting how it frames the evolution as something entirely new when, in reality, it’s more of a remix. The parasocial era isn’t just redefining celebrity PR—it’s decentralizing media power itself, making personality-driven content the real currency. The best of these formats work because they’re audience-first, not industry-first. But the question is, does this shift mean traditional journalism and critique get left behind, or can they adapt and coexist with this new wave?
Love this! I could a co-exist scenario is definitely what’s taking shape, and more choice in how we can connect with this type of media is a great thing. But that point about who the media power brokers are, that’s the shift - in a space where the arbiters of discourse are as significant as the discourse itself